Beach Shack

“I idolised my father and initially wanted to be a wool classer just like him,” the designer and owner of contemporary country label BullRush explains. “So I guess it was inevitable that I was going to do something textile based. From my very earliest memory, I was interested in fashion and loved looking at fashion magazines. I idolised Maggie Tabberer.”

Beach Shack Beach Shack

These days, the BullRush label has stores in Hamilton in Victoria’s Western District, Kerry’s hometown of Burra, Moonta on the Yorke Peninsula and Broken Hill in outback NSW. Kerry also sells through stores across the country and has developed a substantial online and mail-order business.

However, the present scale and scope of the label, which includes garments and accessories for men, women and children, belie its very modest beginnings.

Beach Shack

“I had to fund my way through college so I took a job in a fabric store,” Kerry recalls. “They were kind enough to let me buy fabric at wholesale prices so when I saved my first $1000, I spent it on fabric and started making kids’ clothes. I doubled my money and just kept on expanding as I kept selling. To this day, I’m proud to say I did it all without ever having to take a loan. After I graduated, I supplemented my income by teaching CAD [computer-aided design], pattern making and machining at TAFE. Somewhere along the line, a friend’s aunt, Helen Clarke, who used to be a buyer for DJs, took me under her wing and taught me how to be more professional. I mean, she even had to tell me I needed swing tags. It’s hard to believe it, but I actually made the leather labels myself, with a bucking bull branded on with a soldering iron.”

Beach Shack Beach Shack

After years of working from spare rooms, garages and living areas, Kerry finally has a studio on her own on the property and a dedicated space for designing her ranges, which cater for every event from polo to picnics and parties.

Click here to see Kerry’s ranges.

Read more about Kerry’s hectic lifestyle in the June/July 2015 issue of Australian Country magazine, available for order now!

Click here for more home and interiors.

Words Kirsty McKenzie
Photography Ross Williams
Styling Bronte Camilleri

More Like This

By A Billabong

The Rutledge family have created a haven of hospitality on Moble station near Quilpie in Queensland’s channel country. For a family […]

An Organic Process

An Organic Process

The Mcintosh family has been custodians of Denbigh on Sydney’s South-Western periphery for 156 years. They are working hard to ensure […]

Channel Country Charms

Channel Country Charms

A 1000-kilometre circuit through south-western Queensland reveals a host of surprises and level of amenity uncommon in the outback. Corey Richards […]

Branching Out

Branching Out

Honouring their mother’s English traditions, a NSW family haws established a Christmas tree farm selling authentic, vibrant pine trees at the […]

A Rural Perspective

A Rural Perspective

From her home in the South Australian Coastal Town of Wallaroo, Tricia Stringer’s novel explore contemporary issues usually with a country […]

Create your summer sanctuary 

Create your summer sanctuary 

Summer is right around the corner, and it provides the perfect opportunity to refresh and brighten up your home. With long […]

Nectre Form 2: Where Modern Design Meets Efficient Wood Heating

Nectre Form 2: Where Modern Design Meets Efficient Wood Heating

The Nectre Form 2 has been designed for the modern Australian country and urban homes with both aesthetics and practicality in […]

Introducing OZ Design’s Summer 24 | 25 Collection. 

Introducing OZ Design’s Summer 24 | 25 Collection. 

OZ Design’s Summer 24 | 25 collection has arrived, a celebration of freshness, warmth, and the essence of Australian living. This […]

Follow Us on Instagram